Xanterra

Lengendary Hospitality with a smaller footprint

The Issue

BRAND MANAGEMENT

Ohio State Parks and Lodging and the Grand Canyon Railway both asked us to manage their brands. Their in-house marketing team was lacking at best

THE THINKING

Traditional and digital marketing campaigns through digital ads, web page development, and social media campaigns along with tracking targeted audiences via Google Analytics and blueprinting programmatic ad buys.

The Result

Working with Xanterra and the GCR was a real treat  We had the pleasure to also co-brand and market with Warner Brothers. The Polar Express movie theme was incorporated into the train ride nad the thakids are sou funny and f,k,

We helped increase ticket sales
and riders

67%
Not only did we push marketing efforts we also helped with the experience. We designed the map of the north pole and the button each child would wear to get onto the train.

Skills

Posted on

March 17, 2021

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